Some Pointers to Make an Effective Law Firm Website
You would want your law firm website to be effective and get the results you wanted, and for this, a solid design is needed that will draw attention from your potential clients and let them stay longer on your site. Presented here briefly are some of the design tips that you can follow in order to have an effective law firm website. When you check out these pointers, you will find it not as hard as it sounds and you can easily unleash your creativity when following these tips.
People who are in need of a lawyer generally have their mind and case on it, so it is better to stick with a simple website design. Note that a clean and easy to navigate website will lead your potential client to a better understanding of your services and will encourage the person to decide fast if you are the right lawyer for her or his situation. A law firm that has followed this criteria is one that specializes in Injury Law and it is DeSalvo Law firm.
Some of the ways to simplify your website design are by utilizing large headers and use of colourful fonts, shortening of long paragraphs, using of white space to separate content, minimizing the number of text, and by combining your text with powerful images in order to convey your message. Getting to the point fast and communicating easily should always be the main objective of your website design.
Our next advice when you make your law firm website is to make it mobile friendly, and since designers know the negative impact of a complicated site on the search engine, they should be able to make it to this criteria. This is for the reason that research has shown that 63% of adult cell phone owners use their smart phones when going online, and 34% of mobile internet users use also their cell phones to go online. It is a fact that these percentages are increasing nowadays, and so if your law firm has a website that is not mobile friendly, the probability is you are losing already potential customers.
It is advisable that you law firm’s website is well organized in content and has a clear call to action, and this means seamless and easy to use through proper placement of content, and this is another tip to have an effective law firm website. The content that is referred here is anything that is not just visual, and this means blog posts, press stories, the profile of the lawyer and also a scripted video would be good.
Rules of design like keeping your text to a minimum, sentences used are short and simple, not using vocabulary, and breaking up big blocks of text through white space, can be followed.
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